What is Web Conferencing Software?
Web conferencing software allows participants to conduct or attend meetings via the internet. This is also known as online meeting software or sometimes simply video conferencing itself. It enables remote meetings based on VoIP, online video, instant messaging, file sharing, and screen sharing.
Web and video conferencing tools have become fundamental to how many organizations conduct business. The software enables remote employees, customers, and partners to connect easily and often. Specific uses for web conferencing software include:
- Presentations or webinars
- Conference calls
- Video meetings with multiple participants
- Running product demos and training
- 1-on-1 meetings with remote employees
- Face-to-face customer support
The top three benefits of using web and video conferencing software are:
- Enhanced communications
- Reduced travel costs
- Increased efficiency
Web and Video Conferencing Features & Capabilities
Audio and video quality
Web conferencing software should facilitate audio calls and video conferencing. The quality of audio and video is a key factor to consider. Buyers should also consider the bandwidth usage of the software.
Meeting presenters should be able to share their screens with participants.
Web conferencing software allows users to schedule meetings or initiate impromptu meetings. Participants should be able to easily join meetings—and mute themselves. The ability to record meetings (and save or download recordings) is offered by some, but not all vendors. Buyers should investigate to make sure meeting recordings meet their needs.
Many web conferencing software products include collaboration features such as live chat, audience polling, Q&A, and file sharing.
Enterprises and companies in highly regulated industries will need enhanced security. Security features include user authentication, permissions, and confidential attendee lists.
Some web conferencing software products offer a mobile app. This allows easy access to video meetings from a mobile device or tablet. Others allow users to call in from mobile devices (audio-only), or join meetings from a mobile-friendly web link.